McDonald's "On The Go"

National TV Commercial

Skills:Artist / Lead Vocals: Jeff Silverman
Written by: Jeff Silverman & John Philip Shenale
Background Vocals: The Water Sisters

When the song was heard by producer/composer/arranger Charlie Calello (Frank Sinatra, Neil Diamond, Bruce Springstein, Barbra Streisand), he thought it would be perfect for a new campaign that McDonald’s was creating, featuring more adventurous electronic/synth/alternative pop/rock music.

Charlie also had his eye on Jeff as an artist at the time and felt this track along with his unique vocal sound, would be a perfect match and opportunity to help give him international exposure. To name a few of Jeff’s artist / vocal credits: Sang lead on the main theme song “Losin It” (AKA Jeff Alan) for the motion picture “Losin’ It” staring Shelley Long and Tom Cruise, “Nobodies Fool” soundtrack starring Rosanna Arquette and Eric Roberts, TJ Hooker TV series, national trailer “Finding Forrester” and sang backgrounds for artists such as the Allman Brothers & Rick Springfield.

Jeff and Phil played on numerous records together including several by Rick Springfield. They also performed live with Redbone. Shenale is best known for his string arrangements with Tori Amos.

He has also been featured on albums by Jane’s Addiction, Tracy Chapman, Billy Idol, Janet Jackson, Diana Ross, The Bangles, Dionne Warwick, Buddy Guy, Robert Cray and John Hiatt to name a few.

Palette MSP and Virtual Studio Networks (VSN), located in Mt. Juliet / Nashville, Tennessee, offer world-class music studio production services driven by the talents of their founder, Jeff Silverman.

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McDonalds – On The Go Commercial